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Nathan Matuska

Nathan Matuska is Director of Product Development at the Carlson Rezidor Hotel Group and founder of Analytics Nerd. He has nearly 15 years of experience in Ecommerce Strategies, Data Analysis, and Digital Marketing. He has extensive experience in web analytics, previously working as the Manager of Client services for a web analytics start-up and has worked with other tools such as SiteCatalyst, Google Analytics and Webtrends.

Hey ESPN – Data Context Matters!

I recently read an article on ESPN that was talking about why quarterbacks in the NFL are difficult to assess. I think anyone who is a football fan knows the importance of the quarterback position. The passing yards seem to be increase every year, and we are seeing both passing records and touchdown records broken on a regular basis. None …

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Is The CEO Overpaid? Using Digital Data To Find Out

One of the cool parts about my job is figuring out ways to use digital data and research across a variety of industries. I recently read some financial analysis on seekingalpha.com¬†regarding how CEO pay relates to company performance. Ballooning executive salaries and compensation have certainly been a topic of conversation and debate since the financial meltdown in 2008. I want …

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